While we’ve been involved in community sites for a long time, the recent explosion of true social network sites has been really exciting for us. While communities may differ, the fundamentals of social networks don’t vary much. People want to post cool things they have, they want to find people with similar interests, and they want to talk about things they’re interested in. We’ve been talking to a lot of folks recently who want to start social networks, and the response has been great since we already have the core social network functionality built and ready to use. We can cut deployment timelines and because we’re doing development in Ruby on Rails, we can still offer a very customized user experience.
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